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Nissan Motor Company Limited (Nissan) is a Japanese automotive brand established in 1933, but the company has roots dating back to the Kwaishinsha Company, an automobile factory established in 1911 with the first vehicle under the brand name Datsun, built in 1914. In US the Datsun name was ended and the parrent company name, Nissan, was used since mid 1980's.

The first mass produced Japanese vehicle, the small Datsun type 15, were manufactured as delivery trucks, pickups and sedans and came in 1937.

The first Datsun's, the 1200 Sedan, were imported to the US in 1958 and a compact pickup truck, with a 37 hp 1 liter engine, in 1959. Both of these vehicles were built on the same platform.

The Fairlady, a small roadster came in 1961, a larger car, the Bluebird with a 4 liter straight-six, was introduced in the US together with the 4WD 60 Series Nissan Patrol SUV, in 1962 and the 240Z in 1969. The King Cab, an extended cab pickup, came in 1977

A manufacturing plant; Nissan Mexicana (NMEX), was opened in Mexico in 1966, a design studio; Nissan Design International (NDI), in California in 1979 and a manufacturing plant; Nissan Motor Manufacturing Corporation (NMMC), in Smyrna Tennessee in 1980. Nissan launched the upscale vehicle brand, Infinity, in 1989. The GT-R was introduced in the US in 2009.